Valerie oversees day-to-day property management and leasing operations from inception of a tenant’s lease to their living experience with Smartland to their move-out. In addition, Valerie is a licensed real estate agent with twenty years of experience in residential, commercial and corporate real estate and continues to work with both internal investors as well as external buyers and sellers. As Client Relations Manager, it is important to Valerie to harbor positive relationships with Smartland’s tenants, investors and vendors. She is a Cleveland native and supports the city development and sports teams. Fun fact, Valerie and her fiance own a pet pig!

As project manager, Alex Frenk oversees and directs renovation projects from conception to completion. For each project, Alex is responsible for ordering the necessary materials, organizing all trades and making sure they know their directions, and supervising that all aspects of the project run according to plan. He is in constant communication with clients to address any changes or concerns they may have. Alex makes sure each project stays within the budget and works with city inspectors to ensure accordance with state codes. Alex has over 15 years of experience in the construction industry and has managed other construction companies prior to his current role at Smartland.

Victor is a SEO/digital marketing expert and experienced software/web developer. He has nearly 20 years of experience working for both educational and commercial industries. He is always thinking of out-of- the-box ways to utilize and combine his expertise. He strongly believes that a company needs to educate their clients with awesome content on its industry. Victor has participated in many private thought-leadership sessions with Google on how to help increase page rankings for the ultimate benefit of the user experience to get the answer they were searching for. In his free time, he enjoys annoying his wife and two daughters by singing while playing his guitar.

Matt is oversees all marketing efforts within Smartland. Matt collaborates with all divisions of the Smartland team to convey our company’s mission through web advertising and various media outlets. He uses competitive analysis to integrate effective marketing concepts and oversees marketing campaigns within the local community once areas of growth potential are identified. Matt wears many hats and has experience in almost every department of the company. Personally, Matt is a newlywed and enjoys watching and coaching baseball. Matt has a BA in sports management with minors in marketing & coaching from Notre Dame College while playing varsity baseball all 4 years.

Eric’s responsibility is to raise investment capital from a variety of sophisticated and institutional investors to help capitalize on opportunities and fuel the growth and expansion of Smartland. Eric brings 20+ years of entrepreneurial leadership experience. Eric has demonstrated a history of success in many industries including real estate, new construction, SaaS, consumer electronic and eCommerce industries. Eric is professionally skilled in business planning, capital fundraising, customer acquisition, marketing and human capital. Personally, Eric enjoys being a hockey dad, skiing, traveling and spending quality time with his wife and their 3 children.

David Nulick provides construction estimates for clients seeking property renovations. He then has the unique opportunity to present these reports and communicate with potential clients to formulate realistic solutions to property issues of all scopes. His weekly visits to our construction sites ensure the projects are meeting contract requirements. David also initiates our development projects, including facilitating pre-construction services for development partners. When not listening to Tribe broadcasts, he enjoys traveling with his wife & visiting family.

Tom is extremely passionate about real estate and the relationships he builds with investors. As the Director of Investor Relations, Tom is the point of contact for all investors, assisting them every step of the way. Tom makes it his objective to be available to the investors at almost any time of any day. Tom is also a licensed real estate agent, and as such he helps facilitate the sale and closing of properties. Tom holds a Bachelor’s Degree from Baldwin Wallace University. When he is not at the office, Tom enjoys spending time with his wife and child. Tom is a diehard fan of the city of Cleveland and looks forward to seeing its continued growth.

Viki works with all Smartland departments to ensure all payments are processed accurately. She performs daily accounting tasks, daily cash flow, maintain financial databases and reconcile vendor & bank statements, reconciliation of tenant bills. Viki has 15 years of general accounting experience & payroll processing I enjoy hiking, sports activities with my family & reading. Proud of my Slovenian heritage & excited to see new development happening in Cleveland that focuses on the diversity of its residents.

Bella is in charge of accounts payable and accounts receivable tasks in construction. She has a strong accounting background who pursued her master degree in Case Western Reserve University and passed all sections of CPA examination. Enthusiastic in accounting work, she makes sure Smartland bills customers and pays vendors correctly and timely.

Stephanie has has held customer facing positions for more than 7 years and fantastic at it. She aligns with Smartlands’ customer obsession and has contributed and collaborated on how to continuously improve on it. Helping people while making them feel comfortable and satisfied is her top priority. Stephanie has a degree in business management and is currently working on her real estate license. As dedicated as she is to her career, she still makes time for herself and 2 daughters, including mentoring 8th graders and ballet classes on the weekends.

Darin is responsible for supervising the Design Department and all its functions. He oversees project site documentation, design creation and development, virtual realistic 3D renderings and presentations, production of construction documents, continued design support for projects during construction, and training of computer-aided drafting (CAD) technicians. Darin has also spent time as a Construction Estimator at Smartland giving him a greater awareness of the processes associated with that part of the industry. Darin has over 30 years experience in residential and commercial design and over 20 years of project oversight in the field.

Alex supervises the maintenance associates who perform services and repairs for our investors and tenants at Smartland. Alex is accountable and prepares work schedules, assignments and oversees the satisfactory completion of all maintenance work orders. He then maintains the management system for tracking work orders and maintenance history. Alex has a knack for quick troubleshooting and figures out how to accomplish tasks at hand. His hard-working nature and hands-on mentality makes Alex an imperative part of the Smartland team. In his spare time he enjoys spending time with his kids, hunting, fishing, riding dirt bikes, water parks and amusement parks.

Anthony works with the construction team as Construction Estimating. He also project manages our design-build projects. With 20- years experience in the residential and commercial markets, Anthony’s background spans from completing the 4 year carpenters union apprenticeship training program along with receiving multiple National Craftsmanship Awards. Invited to Harvard university’s longest running fellowship the TUP (trade union program) and achieved an associates degree in labor studies. In his free time, he enjoys spending time with his young son and wife exploring the outdoors. He is an avid outdoorsman, from hunting and fishing to kayaking and backpacking.

Gabriel is an Architectural/Engineer technician with 13 years of experience in the field. Gabriel has two associate degrees including land surveying and has experience in that field. He applies all his knowledge of the past years to the Smartland design and construction team, with ideas in design (also in 3D) for clients expectations. In the last 3 years Gabriel was integrated to the fitness life that change his lifestyle, mind and body. In his free time he enjoys working out at the gym and with friends. Also enjoys playing his guitar and hanging out.

Tim manages Smartland’s residential contractors website, operates social media outlets and develops marketing campaigns using Hubspot. He works with partners to develop blogs that are featured on the company website. Tim also visits the renovation locations to take pictures and videos that he uses in digital advertising. In addition to marketing efforts, Tim is the first point of contact with home renovation leads. As a fan of all things Cleveland, Tim is excited to assist with Smartland’s growth throughout Northeast Ohio. With a bachelor’s degree from John Carroll University and internship experience with ESPN Cleveland, Tim specializes in digital and social content creation.

Jake is the marketing assistant for the commercial construction side of Smartland. His passion is audio/video production and photography which he has over 4 years of experience in. He also manages the commercial website and social media. He has a bachelor’s degree in Integrated Media/Communications and a minor in writing. He loves telling stories and inspiring awe through his work with videos and photographs. Personally, he loves playing music, gaming, and going for runs.