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Digital Content Manager

location Greater Cleveland Metropolitan Area, OH

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$55,000.00/Year

Full Time

Job Duties

  • Develop content marketing strategies that support the client through the marketing funnel, awareness (and lead generation), and progression to consideration, conversion, adoption, and repeated conversion.
  • Manage external relationships with copywriters, social media influencers, graphic designers, CGI artists, etc. to develop compelling digital content while managing deliverables, budgets, and timelines.
  • Define marketing KPIs and experimental planning, work in alignment with existing attribution modeling.
  • Increase utilization in marketing automation to improve processes and productivity.
  • Implement and perfect new marketing approaches to reach key audiences including identifying media and communication channels to support products and programs.
  • Manage multiple projects and priorities in a fast-paced environment.
  • Keep project completion timely by managing planning dates.

Requirements

  • Bachelor’s Degree
  • Minimum 4 years of marketing experience, ideally leading digital and content marketing initiatives.
  • A combination of creativity and analytical experience with the ability to plan digital campaigns that engage, inform, and motivate.
  • Exceptional problem-solving skills with the ability to work within a team environment while managing multiple projects with strict deadlines.
  • Proficiency in CRM and marketing automation platforms.
  • Working knowledge of various platforms and tools such as Google Analytics, Google Ads, Trello, SEMRush, Fiverr, Upwork, G-Suite Tools, Sendible.
  • Proven track record of managing deadlines and communicating performance KPIs & ROI to integrated teams.
  • Strong problem-solving and analytical skills. Comfortable making recommendations and driving decisions.

Benefits

  • Vision, Dental, Medical, Paid Time Off

Work Location

  • In person, Greater Cleveland Metropolitan Area


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Digital Content Manager

location Greater Cleveland Metropolitan Area, OH

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